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Market Reference Groups

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Establishing a market reference group can facilitate supply side consultation before new policies are implemented. It may include public sector officials, industry groups and CEOs of major suppliers and can inform the feasibility and potential effects of a market shaping activity by providing advice on relevant aspects of market performance and behaviour. The Market Reference Group (MRG) is unlikely to meet frequently and setting it up requires concerted effort, resource and management time. But it can be invaluable in seeking supplier input and buy-in to changing public sector policies and priorities.

MRGs would be provided with information on current / future demand; new and existing legislation affecting that market; details of any known issues; and barriers to entry.

The MRG will inform decisions for market management involving procurement projects and programmes, for example, by gearing up industry in some areas in order to ensure adequate competition and capacity is available to meet planned demand.

Once established the MRGs could have a role in continuing communication with the public sector to assist in monitoring the market and providing advise to market related procurement programmes. This was done for the first Kelly Market (Construction) with the early establishment of a construction supply-side forum.

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